Saskia Wheeler
A question I often get asked is, what is Neuroaesthetics?
Neuroaesthetics explores how our experiences of art, nature, and design influence our emotions and perceptions on a measurable level.
Each time you feel moved by a painting, rejuvenated by a walk in nature, captivated by a beautifully designed watch, or influenced by the ambiance of a room - these are all examples of how aesthetics measurably changes the brain, body and behaviour.
About Me
I work at the intersection of neuroscience, psychology, and design to craft environments and experiences that enhance psychological well-being.
Areas of focus:
Research Application
Workshops and Presentations
Experiential Events
Brand Assets
Services
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Brand Consultation with insights from Neuroscience of Art and Design
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Quantitative:
Heat Mapping
Visual Saliency Mapping
Brand Association Testing (IAT)
EEG
fMRI
Biometrics
Qualitative:
Usability Testing
User Interviews
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Articles, Reports on Neuroscience of Creativity and Neuroaethetics
Science informed branded marketing assets
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Talks on Neuroscience in Design, cutting edge research tools measuring human behaviour
Selected Work
Bi-Extremities
Rollr
Webdelics
Clients
Let’s work together
saskia@saskiawheeler.co.uk
+44 7908 196014