Client
Rollr
Year
2023
Consulting | Brand Strategy | Marketing Assets | Scent Analysis
Elevated Rollr’s product design with neuroscience informed insights on three key areas:
Tactile aesthetics - surface complexity, ridge elevation and glass perforation.
Ergo-dynamics of bottle cap for smooth, seamless user experience.
Typography to align with premium branding and audience.
We matched Rollr scents with intended effects for invigoration, relaxation and calm with neuropsychological profiles of ingredient components.